Rates Sheet

Scheduled EDM (Electronic Direct Marketing) Newsletters Virtualhaircare.com.au/Virtualbeautycare.com.au 2007

Lists:

Marketing/Brand/Media buyers Australia Hair and Beauty 490 individuals
Professional Salon Members (owners/Academies/TAFE) 1300 individuals
Consumer Member (and some hairdressers) general list approx 48,000 individuals Demographic: 96% women/18 to 38.

EDM Slots: The following dates are scheduled for 2007. EDM Newsletters are sent for receipt on Tuesday mornings. Prior Key Dates (Mothers Day, Fathers Day, Xmas) marked with an *

3rd of April: Marketing/Brand/Media buyer list (490)
10 th of April: Professional Salon Members (owners) list (1300)
17 th of April: Full consumer (and some hairdressers) members list (48,000)
24 th April: Professional Members
1 st May: Consumer *
8 th May: Professional (Mothers Day Promotions) *
15 th May Consumer
22th May: Professional*
29 th of May: Consumer*
5 th June: Professional (Hair Expo) *
12 th of June: Consumer
19 th of June Professional
26 th of June: Consumer
31 st of July: Professional
3 rd of July: Consumer
10 th of July: Professional
17 th of July: Consumer
24 th of July: Professional
7 th of August: Consumer
14 th of August: Professional
21 st of August: Consumer*
28 th of August: Professional (Fathers Day Promotions) *
4 th of September: Professional
11 th of September: Consumer
18 th of September: Professional
25 th of September: Consumer
2 nd of October: Professional
25 th of September: Consumer
2 nd of October: Professional
25 th of September: Consumer
2 nd of October: Professional
25 th of September: Consumer
2 nd of October: Professional
25 th of September: Consumer
2 nd of October: Professional
25 th of September: Consumer
2 nd of October: Professional
9 th of October: Consumer
16 th of October: Professional
23 rd of October: Consumer
30 th of October: Professional
6 th of November: Consumer
13 th of November: Professional
20 th of November: Consumer*
27th of November: Profession*al
4 th of December: Consumer*
11 th of December: Professional*
18 th of December: Consumer (Xmas promotions) *

In addition, we can also media manage/media buy the distribution of your message to a much wider group of consumers through our mainstream women’s online partners who include MotherInc.com, PerfumeConnection.com, Mumsweb, Girl.com, Female.com, dStore.com plus offer a host of affiliate marketing options. In addition we online media buy in the USA and represent 2 of the largest consumer hair care sites in America (audience 3 million per month) and one in the UK .

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